Sustainability can drive innovation, leading to revenue growth - between 51%-81% if done well. Find out how, and what it takes to harness the benefits.

A studyfrom MIT Sloan Management Review and Boston Consulting Group (BCG) found that viewing products and services through the lens of sustainability inspired business-model innovation, the crux of sustainability profits for a majority of companies.

• Nearly 50% of companies surveyed changed their business models as a result of sustainability opportunities — a 20% jump over the previous year.

• 59% of respondents reported profit from sustainability efforts.

• Sustainability-driven innovators focus on how they can 𝘪𝘯𝘤𝘳𝘦𝘢𝘴𝘦 𝘮𝘢𝘳𝘬𝘦𝘵 𝘴𝘩𝘢𝘳𝘦, 𝘣𝘰𝘰𝘴𝘵 𝘦𝘯𝘦𝘳𝘨𝘺 𝘦𝘧𝘧𝘪𝘤𝘪𝘦𝘯𝘤𝘺 𝘢𝘯𝘥 𝘣𝘶𝘪𝘭𝘥 𝘤𝘰𝘮𝘱𝘦𝘵𝘪𝘵𝘪𝘷𝘦 𝘢𝘥𝘷𝘢𝘯𝘵𝘢𝘨𝘦.

• A strong execution focus is critical: successful companies place customers and stakeholders at the center of innovation and drive sustainability objectives through skillful organizational change.